Bookstores Swallowed by Starbucks

Built-in Cafes are starting to Displace Actual Books!

© Tyler Feltmate

Sep 21, 2007

In some of the newer big-boxes I’ve visited, the obligatory coffee shop corner has grown almost into the coffee shop quarter


A bookstore should sell primarily books.

Now this isn’t a statement that prohibits them from selling other kinds of product, though it does assert that any entity claiming to be a purveyor of printed material should ensure that more than say, eighty percent of its total sales area be reserved for actual books.

This is not a rant against big-box bookstores; I have never discriminated against an outlet based upon the area of its geographic footprint. I am, however, here to finally give voice to a conspiracy that I feel the public has remained blind to for far too long.

Starbucks is an expansionist empire.

Yes, beneath that delightfully frothy top layer steams the heart of a superheated, caffeine-charged juggernaut ready to spread across the map like coffee on a term paper.

I have no moral qualm against Starbucks myself – though I do tend to prefer coffee that can be ordered in one breath and without cashing a cheque – but I have noted with alarm that, in some of the newer large-scale outlets I’ve been to recently, the quiet little coffee area is getting bigger, and when paired with the proportion of space usually devoted to non-book items, the actual books themselves are getting pressed into the back! (I suspect a covert alliance between Starbucks and the decorative-box industry.)

So take this as a call, readers of the world, to storm your local conglomerate and demand that the coffee tables back-off so that the bookshelves may retain their rightful place, i.e. the majority of the store’s sales floor!

Well alright, finish your latte first, but then get to it!


Post this Blog to facebook Add this Blog to del.icio.us! Digg this Blog furl this Blog Add this Blog to Reddit Add this Blog to Technorati Add this Blog to Newsvine Add this Blog to Windows Live Add this Blog to Yahoo Add this Blog to StumbleUpon Add this Blog to BlinkLists Add this Blog to Spurl Add this Blog to Google Add this Blog to Ask Add this Blog to Squidoo